That's What Fashion Is

That's What Fashion Is

Lessons and Stories From My Nonstop, Mostly Glamorous Life in Style

Book - 2015
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Joe Zee, the Editor in Chief of Yahoo Style, former creative director of ELLE magazine, and lifestylist on the new syndicated daytime talk show FAB Life , takes readers behind the scenes of the crazy and wonderful world of fashion in That's What Fashion Is , packed with never-before-seen color photographs from Joe's personal collection.

From his early years styling shoots for Vanity Fair 's "Hollywood" issue with famed photographer Annie Leibovitz to his role playing himself on MTV's reality show The City to making celebrities look fabulous in the pages of ELLE and reporting live from the red carpet, Joe lets readers in on how the fashion industry really works, from the fashion disasters to the blockbuster successes. How do you shoot an entire magazine spread in Paris in 24 hours? What's a fashion stylist to do when he receives a panicked call from a dress-less Cameron Diaz on Oscar day? Can Joe pull together outfits from Ralph Lauren, Michael Kors, and Calvin Klein for a Gwyneth Paltrow spread in 24 hours? And how do they make celebrities like Scarlett Johansson and Jennifer Lopez look so great in magazines? These first-person stories are combined with accessible and practical tips for women everywhere, including what to wear on your first day of work, how to take a great selfie, and how to look amazing at any age.

More than just a fashion biography, this ultimate fashion insider lets readers - for the first time - in on tales, tricks, and tips previously known only to the fashion elite in this funny and frank book.

Publisher: New York :, Thomas Dunne Books/St. Martin's Press,, 2015.
Edition: First edition.
ISBN: 9781250042941
Characteristics: 325 pages : illustrations ; 27 cm
Additional Contributors: Giacobbe, Alyssa - Author
Alternative Title: That is what fashion is


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Nov 15, 2016

A breezy, lightweight read. He doesn't get too detailed about his personal life and mostly focuses on his life as a fashion magazine editor. Some style tips inserted here and there along with stories and photos with celebrities. It's mostly behind-the-scenes stories which were interesting to read. I especially enjoyed learning about how much work and editing goes behind a fashion shoot. Whoa! Tons of editing and tweaking!


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